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CHOOSING A SHADE: Consider your skin tone, natural hair color, and lifestyle, but ultimately, what shade you go with comes down to personal preference.
MAINTENANCE LEVEL: Typically, the lighter and more silver you go, the more upkeep will be required. Also, keep in mind that gray and silver colors will be higher maintenance for those with naturally darker hair since they will require pre-lightening. And when your natural color grows in, the contrast will be starker and require more touch-ups (unless you like to show your roots). In terms of technique, balayage is lower maintenance than single-process color.
GOES GREAT WITH: All skin tones
SIMILAR SHADES: Platinum and silver-blonde
PRICE: Pre-lightening can start around $150 and full-color at $200, but pricing will vary.